Vala Marketing Blog
Marketing tips, industry insights, and behind-the-scenes strategies—straight from a team of geeks, gamers, and TTRPG nerds who know how to level up brands in the world of fandoms.
A Million-Dollar Crowdfund in 14 Days: The Nail House Playbook
“We knew when it was time for Nail House, we needed to call in true domain experts – people with the experience to run every
Crowdfunding: How Vala Helped World’s Largest Dungeon Raise $1 MM
The World’s Largest Dungeon (WLD) team came to us with an idea. Vala Marketing took it from there, bringing the idea to a crowdfunding platform
Crowdfunding Success: The CATAN Kickstarter Powered by Vala Marketing
The highly anticipated CATAN Masterpiece Series has finally launched on Kickstarter, setting a new standard for premium board game accessories. Managed by Vala Marketing in
Crowdfunding Case Study: Action Fiction’s Record-Breaking Campaign
When Action Fiction came to Vala Marketing with their latest crowdfunding project, Monsters of Murka, they already had a track record of running crowdfunding campaigns,
How Tabletop Game Marketing has Evolved Recently
The tabletop and board game industry has grown tremendously over the past decade, but the last five years in particular have marked a notable change
Crowdfunding: How to Use Early-Bird Specials & Stretch Goals
Crowdfunding platforms have become vital for tabletop games, indie games, and fandom-driven projects. But standing out and truly engaging backers requires more than just a