Rise N' Roll

If you’ve stepped foot in Amish Country – you’ve probably heard of Rise’N Roll Bakery. Not all marketing campaigns require blazing a brand new trail – some require knowledge, expertise, creativity, and malleable but intentional tactics to stay on top of and guide a powdered, creme-filled snowball while it races down the hill and only continues to pick up speed.

SERVICES PROVIDED

Strategy & Consulting

Brand Strategy & Architecture

Branding & Design

Brand Development & Rebranding

Collateral, Print, & Packaging

Point of Purchase Design

Experiential Design

Illustration

Integrated Marketing

Marketing as a Service

Social Media Management

Creative Production

Photography

Digital Development Icon

Digital Development

Website Design &Development

UX/UI Design

 
Rise n Roll portfolio Print Cell Phone laptop Mockup branding

Our Approach

After doing facilitated discovery sessions with Rise’n Roll we were able to determine what their user’s pain points were, uncover where branding and visual identity could be improved and unified, and how we could create a cohesive experience in all touch points-from website and social media, to point of purchase design and store design.

We started with the website and took on their social media, to create an online space where fans of the brand could learn more about Rise’n Roll, purchase their favorite products, find a location near them to visit in person, and engage with the brand online. From there we developed a cohesive visual brand to marry their online presence with their on location experience.

Rise n Roll portfolio Print Cell Phone laptop Mockup branding
Rise n Roll portfolio Print Cell Phone laptop Mockup branding

The Numbers

The numbers speak for themselves. Rise’n Roll experienced explosive growth on social media with thousands of engaged users clicking, reacting, sharing, and commenting on posts.

New Fans
+ 0 K
Interactions
+ 0 K
Post Reach
0 M
Rise n Roll portfolio Print Cell Phone laptop Mockup branding

Developing a Consistent Brand

Rise’N Roll is a great example of a product people already loved. Our job was NOT to build awareness (which is where most marketers stop and pat themselves on the back) – our job was, and is, to breed loyalty and turn raving fans into evangelists. Rise’N Roll also came to us with pent-up demand in the form of a dated website, POP, packaging, and a splintered brand and visual identity that needed love and attention.

Rise n Roll portfolio Print Cell Phone laptop Mockup branding
Rise n Roll portfolio Print Cell Phone laptop Mockup branding

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