The Best Lead Generation Methods for Your Local Business
Lead generation is vital for so many local businesses, but it rarely seems easy. In fact, 61% of marketers say that lead generation is their greatest challenge. You need to generate leads if you want to make sure you have plenty of customers but it takes work to establish a steady stream of leads that […]
The 7 Most Important Visual Elements of Branding
The crucial foundation of a brand development strategy is the visual elements. Learn about the 7 most important visual elements of branding.
5 Ways To Ensure You’re Getting The Best From Your Outsourced Marketing Partner
No matter how confident you are in your skills, it’s always a good idea to enlist the help of an outsourced marketing professional. Here are five ways to make sure you’re getting the best results.
Color Theory: How To Pick The Right Colors For Your Brand
Color is an important part of how people perceive your brand. It’s been proven that color can affect the mood of consumers and even their purchases. It’s important to know what colors are available for you to use and what they mean.
The Ultimate Guide To Content Marketing
Content Marketing is an essential part of any business strategy. It’s shown to be one of the most effective ways to communicate with audiences and increase engagement.
Get To Know Your Audience Through Website Metrics
Website metrics are ideal if you want to learn more about your target audience, so you can create laser-focused marketing campaigns.
What Are Some Critical Social Media KPIs To Track?
If you want your social media campaign to do well, then it is imperative that you track your key performance indicators. This will greatly impact your marketing efforts as well as your incoming leads. If you want to find out more about the metrics you should be tracking and why, then this is the post […]
KPIs – What Your Business Needs to Worry About and What it Doesn’t
Deciding which metrics you should track and report on can be a bit overwhelming. Each aspect of marketing can have hundreds of different metrics that all seem important. However, when you are reporting the metrics, are the results actionable and valuable or just a dashboard of numbers? A status report should tell you and your […]
The Dirt || Ep. 1 – Content Is King, but Kings Need a Kingdom
The very first ever “Dirt” – Content Is King – But Kings Need a Kingdom. An oft-repeated, little-understood saying is “Content Is King.” I’m like 80% sure it’s a Gary Vee saying that took a life of its own. You’re essentially hearing this concept any time anyone talks about putting more time into the quality […]