The Best Lead Generation Methods for Your Local Business
Lead generation is vital for so many local businesses, but it rarely seems easy. In fact, 61% of marketers say that lead generation is their greatest challenge. You need to generate leads if you want to make sure you have plenty of customers but it takes work to establish a steady stream of leads that […]
The 7 Most Important Visual Elements of Branding
The crucial foundation of a brand development strategy is the visual elements. Learn about the 7 most important visual elements of branding.
Social Media Marketing – Is It Worth The Investment?
Is social media marketing really worth the investment in 2022? It can be when it’s managed properly!
5 Ways To Ensure You’re Getting The Best From Your Outsourced Marketing Partner
No matter how confident you are in your skills, it’s always a good idea to enlist the help of an outsourced marketing professional. Here are five ways to make sure you’re getting the best results.
Color Theory: How To Pick The Right Colors For Your Brand
Color is an important part of how people perceive your brand. It’s been proven that color can affect the mood of consumers and even their purchases. It’s important to know what colors are available for you to use and what they mean.
The Ultimate Guide To Content Marketing
Content Marketing is an essential part of any business strategy. It’s shown to be one of the most effective ways to communicate with audiences and increase engagement.
Get To Know Your Audience Through Website Metrics
Website metrics are ideal if you want to learn more about your target audience, so you can create laser-focused marketing campaigns.
8 Reasons Why You Should Outsource Your Marketing Efforts
If you’re like most businesses, you’re probably feeling the pressure to grow faster than you ever have before. And with so many companies vying for your attention, it’s hard to stand out from the pack. This is especially true for small business owners with limited budgets and resources to help them market their business. It […]
Why You Need A Podcast
Podcasting is one of the most efficient and cost-effective ways to market your business. With a simple microphone and digital recorder, you can create and share your voice with the world. There are no special requirements or equipment – all you need is a story to tell and the willingness to share it. Podcasts are […]
What Are Some Critical Social Media KPIs To Track?
If you want your social media campaign to do well, then it is imperative that you track your key performance indicators. This will greatly impact your marketing efforts as well as your incoming leads. If you want to find out more about the metrics you should be tracking and why, then this is the post […]
Ease the Pressure of Your Tasks: A Guide to Stress-Free Task Management
When we feel like we’ve got too much to do, it’s understandable that the pressure gets to us. Task management is something that doesn’t need to get to the core of us. The reality is the tasks are always made up of subtasks that have their own place in the pecking order of getting a […]
How to Time Your Big Splash – Timing Considerations for a New Brand Identity
When things aren’t going your way, a rebrand can save your business. The concept of rebranding is relatively simple; you take your old brand and give it a refresh. Effectively, you’re hitting the reset button and changing the face of your business to try and encourage customer growth – or to reinvigorate your stance in […]