KPIs – What Your Business Needs to Worry About and What it Doesn’t

KPI Graphic

Deciding which metrics you should track and report on can be a bit overwhelming. Each aspect of marketing can have hundreds of different metrics that all seem important. However, when you are reporting the metrics, are the results actionable and valuable or just a dashboard of numbers? A status report should tell you and your […]

The Dirt || Ep. 1 – Content Is King, but Kings Need a Kingdom

The very first ever “Dirt” – Content Is King – But Kings Need a Kingdom. An oft-repeated, little-understood saying is “Content Is King.” I’m like 80% sure it’s a Gary Vee saying that took a life of its own. You’re essentially hearing this concept any time anyone talks about putting more time into the quality […]