Ease the Pressure of Your Tasks: A Guide to Stress-Free Task Management

When we feel like we’ve got too much to do, it’s understandable that the pressure gets to us. Task management is something that doesn’t need to get to the core of us. The reality is the tasks are always made up of subtasks that have their own place in the pecking order of getting a […]

How to Time Your Big Splash – Timing Considerations for a New Brand Identity

Timing Considerations for a New Brand Identity

When things aren’t going your way, a rebrand can save your business. The concept of rebranding is relatively simple; you take your old brand and give it a refresh. Effectively, you’re hitting the reset button and changing the face of your business to try and encourage customer growth – or to reinvigorate your stance in […]

Vala’s Secret to Success? Our People.

Vala Marketing Team

At Vala, we are often asked what we do differently. What’s the secret to our success? It surprises people when we say we’re not afraid to explain what makes our business tick. Are we worried about rival companies reading this and stealing our ideas? No, not in the slightest.    You see, our secret isn’t […]

KPIs – What Your Business Needs to Worry About and What it Doesn’t

KPI Graphic

Deciding which metrics you should track and report on can be a bit overwhelming. Each aspect of marketing can have hundreds of different metrics that all seem important. However, when you are reporting the metrics, are the results actionable and valuable or just a dashboard of numbers? A status report should tell you and your […]

Your Brand Needs a Driver and a Pit Crew

Did you know hiring a marketing agency can be kind of like choosing a team to sponsor in professional racing?

If you didn’t, you better buckle up for a bumpy analogy!

The Benefits of Having a Flexible Work Environment

happy woman working from home

One thing that the pandemic has done is create a more flexible work environment. With lockdown measures implemented, a lot of workers had to carry out tasks remotely, and the flexibility of this is something they greatly enjoyed.

Should My Business Be on TikTok?

One of the most common questions that businesses are asking right now is: Should my business be on TikTok? And the most common answer is “It depends.”

The Power of Video

Video production is something that all companies should consider. Discover more about video for business and the benefits associated with it in this post.

Work From Home Tips From the WFH Professionals

Because of the coronavirus pandemic, people across the world have shifted from office life to working from home. But this concept isn’t new to our team at all. We’ve been working from home since Vala was founded over 4 years ago, giving us tons of time to perfect our WFH routines!